Atlanta, June 6th, 2016: YuppTV, the world’s largest Over-The-Top (OTT) provider for South
Asian content, has announced its tie-up withFuture Today Inc. As a part of the
move, YuppTV will showcaseFuture Today’s Kids (Happykids) and Cookery (ifood.tv)
related content on its YuppTV Bazaar platform.
iFood TV is a multi-platform video channel for food and cooking
content. Apart from having the largest library of cooking videos, it is also the
most-trafficked site in the food-video space. Happykids is a multi-platform
video channel that entertains and educates kids of all ages with music, stories
and activity guides.
Speaking on the partnership, Udaynandan
Reddy, Founder & CEO, YuppTV, commented, “YuppTV Bazaar was launched as
the perfect destination fortoday’s digital viewership to consume the most
curated, high-quality video content in their preferred genre.With this
association, we are bringing a premiumcontent creator related to the culinary
space on the YuppTV Bazaar platform. We are confident that our users will find
this addition to our content library extremelybeneficial, and will add much
taste to their digital viewing experience.”Echoing the
same thought, Vikrant Mathur, Co-Founder
Future Today said, “We are excited to be partnering with YuppTV to make our
premium content available on their platform. With our content now available on
YuppTV Bazaar, YuppTV users will not only be able to view the recipes,
preparation techniques and how-to guides for their favorite cuisines, anytime,
anywhere, but also keep their kids happily entertained while they are cooking,”
commented.
YuppTV Bazaar is a novel initiative from YuppTV, which serves as a
digital marketplace for premium video content creators to upload, share and monetize
their creations. The platform curates and hosts high-quality video content
across various genres such as Education, Short Films, Web Series, and Trailers
etc. The iFood TV content can be viewed through the YuppTV app on Smart TVs,
smart phones, tablets & PCs.
About YuppTV
YuppTV is one of the world’s largest internet-based TV and On-demand
service provider for South Asian content, offering more than 200+ TV channels,
5000+ Movies and 100+ TV Shows in 12 languages.
YuppTV has 25000 hours of entertainment content catalogued in its
library, while nearly 2500 hours of new on-demand content is added to the
YuppTV platform every day. YuppTV offers Live TV and Catch-Up TV technology.
YuppTV has its presence in more than 50 countries. It has recently launched
YuppFlix, a movie on demand streaming service for Expat Market and YuppTV
Bazaar an online marketplace for the premium content curator. YuppTV is
currently ranked #1 Internet Pay TV platform for Indians living abroad and also
the largest Internet TV platform from premium content availability in India.
YuppTV is the most downloaded Indian SmartTV app and it also boasts of 8
million mobile downloads with 4.0 user rating.
For more information : http://www.yupptv.com/
About Future Today :
Future Today Inc. is a video technology and distribution company
that helps video content creatorsdistribute and monetize their content onthe
Web, Mobile and Connected TVplatforms. Future Today’s cloud-based
solutionpowers over 1,000 apps on platforms such as Roku, Now TV, Amazon Fire
TV, AppleTV, Sony Smart TV and other OTT devices.Future Today’s platform is
free to use, and there is no cost for content creators to use either the
platform or the services that Future Today provides, ever. Future Today
currently works with over 500 Content Companies, including some of the biggest
YouTube channels as well as traditional media companiessyndicating content to
broadcast networks.
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